Inter

Our brand font is Inter. This typeface has been selected for its;

• Excellent clarity and legibility
• Extensive character set
• Comprehensive weight and style options
• Understated authority

Find more information about Inter at https://rsms.me/inter

Download Inter font

Inter is also available from Google Fonts.

Calibri

We use Calibri for office documents (e.g. Powerpoint, Word). Calibri is available on all Windows computers by default.

Noto

For languages which don't use the Latin alphabet (such as Arabic or Chinese languages), we use the Noto font family, which aims to cover the majority of the world's written scripts. N.B. Inter and Calibri both include Greek and Cyrillic characters.

Body text

ABCDEFGHIJKLMNOPQRSTUVWXYZ 0123456789
abcdefghijklmnopqrstuvwxyz @ $ € £ ¥ & © ® ™ μ ± °

• Inter Light for printed materials
• Inter Regular for web/software
• Calibri for office (e.g. Powerpoint)
• Color: 100% black for printed materials, MP21Charcoal for digital
• Inter Semi Bold for emphasis
• Recommended font sizes for body text:
  • Minimum: 7pt with 9.5pt leading
  • Standard: 8pt with 11pt leading
  • Maximum: 9pt with 12pt leading

Heading 1

Heading 2

Heading 3

Heading 4

• Use Inter Bold for H1 and H2 headings
• Use Inter Semi Bold for H3 and H4 headings
• H1, H2 and H3 typically in MP21Charcoal
• When text is on a coloured background, it is either black or white
• H3 is 100% black when below 11pt
• H4 is typically Inter Semi Bold, 100% black

Spacing

• Leading should be approx 35% more than cap height, so at 9 pt the leading will be approx 12 pt.
• The size ratio between H1 and H2 should be approx 3:2, so for example: if the cap height of H1 is 20 pt, then H2 should be approx 14 pt.
• H2 to H3, and H3 to H4 can be approximately 4:3 ratio, e.g. about three quarters of the size.
• H4 will be approximately the same size as bodytext, but in bold weight.
• The size of the Headings define the space around them: If the cap height is x, then the space underneath should be x as well. The height over the heading is 2x.

We're BIG on small™

• Use Inter Semi Bold.
• Typically in MP21Charcoal, or white when on a dark background.
• Only capitalize the W, B, I and G.
• Trademark ™ is required in the first use of the BoS phrase, per document; it may be removed from subsequent uses.

URLs and email addresses

www.malvernpanalytical.com
Fred.bloggs@malvernpanalytical.com

All instances of URLs and email addresses must be rendered in Inter Semi Bold, color MP21Green.

Color: MP21Green is considered a "call to action" (CTA) color and should only be used to draw attention to actionable information.